Loyalty, motivation, promotions
-from everyday practice taken -

Tomasz Makaruk

Information security at i360. ISO 27001:2013 audit

Last month, for the fifth time, i360 successfully passed the annual audit of compliance with ISO/IEC 27001:2013, conducted by TÜV Rheinland. The following text describes audit conclusions and benefits for i360 clients, which arise from cooperation with an entity that holds such a standard.

Mobile payments in loyalty applications

Paying with a loyalty program application is a new service in the Polish market, which can offer a few programs with the mobile payment module, also referred to as the “pay” functionality. Despite the fact that each of them fulfils the same role, they differ in terms of the payment process and UX. This analysis was carried out on the basis of the food retail sector.

Incentive programme for retailers

Incentive programmes for retailers and shop staff in traditional trade (including chains based on franchising and informal associations) are organised within many market segments. Both in FMCG as in dozens of other sectors, e.g. retail sales points of construction materials, veterinarian clinics, automotive workshops, kiosks, drugstores, retail outlets of plant protection products, optical salons and many others.